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Having a side business nowadays is as easy as it can get; however, what if your side business is not giving you the return you expected?   That could be bad news in a sense, but could also be good news when tax time comes!       Read More…  

As the seasons change, we all like to give our lives an overall. Change decor  update our closets, take care of the yard, and the list just keeps going. Why not take some of that inspiration, and give your LinkedIn a fleshing up for the new season? If you up to the challenge, below are some easy steps to make your LinkedIn profile as clean as drinking water.   Get the perfect Picture for Your Profile Spicy Up Your Description Use Links in Your Profile Fill up ALL fields i...

On average it takes someone 2 hours and 14 minutes to go through emails on a daily basis. That is a lot of time based on a 8 hours shift. Here are 5 services that you can take advantage of it, to help you decrease the time spent doing that…. Continue Reading  

Have you ever seen a movie, where the American actor speaks in a foreign language like if they knew how to speak that language for a long time?  I bet you wish it was that easy, right? Well, whether you believe it or not, it is in deed. Our brain is already wired to learn new languages in as little as 10 days; you just need to activate it.   Read More…  

Your Skills Should Complement Each Other Value Your Partner with Respect Share the Same Mission and Passion Be Open Mind and Flexible     Read More  

Aim towards the Decision Maker Take advantage of your Network for a “Warm Lead” Always write Briefly, Clearly and Memorably Easy on the Next Step Always Follow up, ALWAYS   Read More  

Discover how many small businesses are using the IFTTT method to optimize their business, and how you can benefit from that same strategy.

Best Media Practices Now a top-five referrer to the websites of many a publisher, as well as a valuable feedback tool, Facebook has become an essential part of the content and audience development strategies of most media organizations. To capitalize on the potential of Facebook and other user-heavy social networks, publishers have hired community managers and digital strategists to optimize traffic and engagement on those platforms. Editors, reporters and producers are likewise tapping into...

Social Media Impact How social media affects media agencies Facebook was born in 2004 as a simple directory of profile pages for Ivy League students. Twitter emerged one year later, imploring people to chirp what they’re up to. When these social platforms launched, few people understood the promise they held for marketers and the opportunities they would bring for brands. Five years later, we have Facebook Pages, branded Twitter accounts, pimped out YouTube pages and badges on Foursquare. ...

Digital Marketing While there are hundreds of ways to calculate the ROI of social media, the general consensus is that Twitter and Facebook are worthwhile tools that can add a lot of value to your marketing campaign. Of course, the value of social media depends on how well you execute it. Fortunately, a few big brands have already blazed trails in the digital marketing world. We spoke to social media and marketing experts at MTV, American Express, Xbox, NBA and AT&T to get the scoop on h...

Content Optimization Get better results with optimized content Since the rise of search over the past decade, few obsessions have run deeper in the world of online publishing than search engine optimization (SEO). In an attempt to grow their audience and gain exposure for their content, publishers have increasingly focused on keeping Google’s crawlers well fed with tasty morsels of meta data, keyword repetitions, internal linking and more. But designing websites for crawlers often has a do...

Sync Your Marketing How to Expand Your Marketing Campaigns Once upon a time, going to an event was just going to an event. We went, we hopefully enjoyed it, and we left. If it was memorable enough, we told our friends about it the next day. This series of steps applied to every real world experience. But in the digital age, any smart company knows that our passion and engagement can — and should — be channeled far beyond the physical spot where we’re standing. The fact that the real worl...

Peer Networking a Tool and Strategy That Will Lead to Huge Jumps in Traffic What if every contact you made through social media connected you with 10, 100, 1,000 or even more potential visitors? What if every networking effort built your authority ten times faster? What if by simply networking and building your business, you were also creating goodwill that paid you back a thousand-fold? All of this is possible, with a simple shift in your networking efforts: Peer Networking. What i...

Twitter Latest Tools to Help Your Social Media Goals Are you looking for new apps to enhance your Twitter experience? Twitter has turned into a major real-time news source and is no longer a procrastination tool. In order for us to filter and manage the ever-dynamic Twitter, a number of new apps have emerged. This article will cover five new tools to help make it easier for you to reach your social media goals and help you keep up with the “latest” on Twitter. Five New Twitter Tools ...

Take Heed To These 6 Common Email Marketing Mistakes If email seems a little old school to you, you’re right. Email turns 40 this year, and it’s being outpaced by texting, instant messaging and Facebook messaging. As Facebook CEO Mark Zuckerberg pointed out last year, email is too much of a “cognitive load” for younger people. Yet you probably haven’t given up your Gmail account yet, have you? That’s because, despite the stigma of being a middle-aged technology, email is still ...

Article Marketing Do's and Don'ts for Promoting Your Websites You have heard the term “Article Marketing” many times and are hopefully publishing your articles to many websites and educating many people. Article marketing is an art and there are dos and don’ts when it comes to their success. Electronic article marketing is not any different than traditional marketing. The principles upon which it stands are identical to traditional marketing. The objective of the articles that are be...

Social Media Medium to Business Grow - Lesson from Dell   Dell has made a lot of money using social media. You might think that a major company like Dell doesn’t need “little” Facebook or Twitter. If that’s your thinking, you still don’t get it regarding social media, and you’re missing opportunities to grow your business as a result. Dell has dedicated an entire department to social media, and while you as a one-person shop or two-person team cannot, there are still many ...

LinkedIn One of the Fastest Growing Business  Social Networking Site Have you been ignoring LinkedIn? Hope not. On March 22nd, LinkedIn announced a rather significant milestone: 100 million members. To quote the blog post announcing it, “We’re now growing at roughly one million new LinkedIn members every week, the equivalent of a professional joining the site at faster than one member per second.” At 100 million members, as a social network, LinkedIn is simply too big not include...

Increase Traffic To Your Blog Do you want to grow your blog? Are you looking for new ways to attract and retain more readers? We asked expert bloggers for their best tips on how to grow your list of blog subscribers. 17 Tips to Increase list of Blog Subscribers Here are their best tips. I think you’ll agree there are some excellent ideas here. #1: Be Active in Other Communities First Here’s what Mitch Joel, author of Six Pixels of Separation and the blog at Twist Image, recommends: ...

Get People To Like Your Brand's Facebook Page Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Once your brand is on Facebook, the question becomes: How you engage those fans and sustain a meaningful online dialogue with your customers. Facebook fans will only want to engage with us if we serve up relevant content and tr...

Happy Digital Christmas Everyone! It is Christmas time! We wish you and your dear ones a blessed holiday season! This video is the nativity story if was happening today. We really know the times have changed but the season is the same... He was born and He lives still! May He find a place in our hearts at this very hour! Merry Christmas from Lytron Brasil Design Team